GREGORY VINCENT

My name is Gregory Vincent San Nicolas, a multidisciplinary Creative Lead and Senior Art Director based in Guam with over a decade of experience spanning branding, integrated marketing, art direction, digital media, video production, and strategic communications.

 

I began my professional career after graduating from the Academy of Art University in San Francisco and returned home to join Big Fish Creative, Guam’s leading advertising agency. Over the years, I’ve led campaigns and creative initiatives for major regional brands including Guam Power Authority, Bank of Guam, 76/Circle K, Docomo Pacific, GTA, GVB, and other organizations across utilities, finance, telecommunications, tourism, and retail sectors.

 

My work has evolved beyond traditional design into developing integrated marketing strategies focused on customer engagement, brand perception, digital communication, and performance-driven storytelling across social, video, experiential, and omnichannel campaigns. I’m especially passionate about connecting creative thinking with real business objectives and audience behavior.

 

Outside of agency work, I’ve explored independent creative ventures ranging from fashion and apparel to editorial redesign and community-focused projects, all rooted in a strong interest in culture, storytelling, and visual identity.

 

I continue to approach every project with curiosity, adaptability, and a desire to create work that feels both strategic and human.